GDPR will pop the adtech bubble (blogs.harvard.edu)
recommended by 2 users | 2018 | 668 points by mpweiher | advertising | original thread |
2 users recommended this thread. What they said:
olalonde Apr 6, 2023 | on: Italy’s ChatGPT Ban Spreads to France, Germany and Ireland | context

So Europe is basically being denied access to what is possibly paradigm-shifting technology because a few bureaucrats decided to.

A quick reminder of what GDPR proponents were saying in 2018:

> Thank you for teaching me about rules-based and principles-based regulation. This is one of the big reasons I enjoy living in Europe tbh, a bit of discretion and old 'common sense' is actually quite an awesome thing.

> However, after the initial bring-up pains any business which continues to have a problem with the GPDR most likely has a business model directly in conflict with the spirit of the law.

> Customers are going to have a choice between GDPR-compliant companies and USA-only ones and (if they care) they are going to assume the worst about why the GDPR can make a company retreat from the EU market.

> The GDPR gets so much hate because it hits so many businesses where it hurts: data. [...] Of course that's annoying from a business perspective, but from an individuals privacy perspective, it's fantastic.

> One surprising side effect of this might be that the hordes of machine learners and data scientists who used to work for adtech might go to healthcare/bioinformatics where we might get new breakthroughs.

https://news.ycombinator.com/item?id=17060085

https://news.ycombinator.com/item?id=17099484

Here's my prediction: VPN sales through the roof in Europe.

mlinksva Oct 2, 2021 | on: The new dot com bubble is online advertising (2019) | context

Not a fan of advertising (online or otherwise, wish online wasn't exclusively...targeted) (tax it!) but bubble accusations seem unfounded. It's possible to find negative or uncertain returns to spend but that doesn't make a bubble.

Relatedly the first and third results for https://hn.algolia.com/?q=bubble are https://news.ycombinator.com/item?id=17060085 (2018 GDPR Will Pop the Adtech Bubble; didn't happen) and https://news.ycombinator.com/item?id=10572863 (2015 The Adtech Bubble; the end was not nigh).