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| Sean Murphy on the first dozen enterprise customers (gabrielweinberg.com) | ||
| recommended by 2 users | 2010 | 68 points by amirmc | customers & sales | original thread | | ||
| 2 users recommended this thread. What they said: |
| rstocker99 Sep 16, 2010 | on: Ask HN: How did you get your first paying customer? | context |
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mcn Sep 8, 2010 | on: Ask HN: How did your startup get traction? | context
I'm hesitant to post this link because I don't have any personal experience in the area, but this interview speaks to those questions and is currently on the front page, so you might benefit from the live discussion: http://news.ycombinator.com/item?id=1671852 http://www.gabrielweinberg.com/blog/2010/09/sean-murphy-on-t... >I recently did a Traction Book interview with Sean Murphy who runs a boutique cutomer development firm in Silicon Valley. We discussed (for ~1hr) how to approach getting the first set of enterprise customers. What follows is a slightly edited transcript of the full interview. -Gabriel Weinburg |
If you're doing something enterprise-y (which it sounds like you are) then you should take a look at the article, "Sean Murphy on the first dozen enterprise customers" that was recently posted to HN here: http://news.ycombinator.com/item?id=1671852
It goes through the process of getting your first customers in detail. It jives with my personnel experience and some others I see on this thread.
Key point: Go through your network and find a way to get introductions to folks in your target market. Be creative on this. Once you've got an introduction leverage it to get more e.g. "Do know other folks that you think would be interested in a solution like this? Could you provide their contact info?" etc. Repeat.